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SAS targets ‘spread and depth’ through long-haul expansion

Scandinavian Airlines (SAS) is pursuing an ambitious strategy focused on expanding its global network.

SAS targets ‘spread and depth’ through long-haul expansion

Scandinavian Airlines (SAS) is pursuing an ambitious strategy focused on expanding its global network, driven by a recent deal to acquire up to 40 Airbus widebody aircraft. Chief commercial officer Paul Verhagen anticipates this investment will represent a significant transformation in SAS's long-haul operations. The airline has finalized the purchase of 18 new Airbus planes as part of this strategic initiative. This move aims to increase SAS’s reach and operational depth across international routes. Ultimately, SAS intends to achieve greater geographic spread through enhanced long-haul capabilities.


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