Livery of the Week: Qatar Airways

Qatar Airways' distinctive livery, featuring the burgundy oryx, continues to represent the airline’s core brand identity after twenty years of consistent use. The aircraft design was first introduced in 2001 and remains a central element of their fleet recognition across global routes. This established visual marker is consistently applied to all aircraft within the Qatar Airways operational network. The burgundy color scheme contributes significantly to the airline’s overall branding strategy. Currently, this iconic oryx logo represents over one hundred aircraft operating worldwide.